“With one client, when I took an antagonistic department head into the inner workflow of the shop, I was frozen with fear. Surely they would tear the client apart in front of some executive over a small disagreement of approach. On the contrary, they reciprocated and let me into their workflow. We built a cooperative system of workflow that ended up in our locking shop and customer into a 100% provider relationship”
Read the full article by Phil on GCWORLDBZ
Common Grounds: Razor Sharp Relationships – 10 Risk Taker Tips.